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Leveraging consumer's behaviour to promote generic drugs in Italy.

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第一作者： Cristina,Zerbini

第一单位： Department of Economics and Management, University of Parma, Parma, Italy.

作者： Cristina,Zerbini ^[1] ; Beatrice,Luceri ^[2] ; Donata Tania,Vergura ^[1]

作者单位： Department of Economics and Management, University of Parma, Parma, Italy. ^[1] Department of Economics and Management, University of Parma, Parma, Italy. Electronic address: beatrice.luceri@unipr.it. ^[2]

关键词 Brand sensitivity Generic drugs Perceived risk Purchase intention Self-identity Structural equation modelling Theory of Planned Behaviour Trust

医学主题词成年人(Adult);老年人(Aged);药物, 通用名(Drugs, Generic);女(雌)性(Female);健康知识, 态度, 实践(Health Knowledge, Attitudes, Practice);人类(Humans);意图(Intention);因特网(Internet);意大利(Italy);男(雄)性(Male);中年人(Middle Aged);模型, 统计学(Models, Statistical);政策制订(Policy Making);心理学理论(Psychological Theory);危险(Risk);托管(Trust)

DOI 10.1016/j.healthpol.2017.01.008

PMID 28233600

发布时间 2017-11-28

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Health policy (Amsterdam, Netherlands)

2017年121卷4期

397-406页

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Health policy (Amsterdam, Netherlands)

2017年121卷4期

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Leveraging consumer's behaviour to promote generic drugs in Italy.

Health policy (Amsterdam, Netherlands)

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Leveraging consumer's behaviour to promote generic drugs in Italy.

Health policy (Amsterdam, Netherlands)

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Health policy (Amsterdam, Netherlands)

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