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Utilizing SEM-RFC to predict factors affecting online shopping cart abandonment during the COVID-19 pandemic.

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第一作者： Ardvin Kester S,Ong

第一单位： School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines.

作者： Ardvin Kester S,Ong ^[1] ; Marjorie Joy R,Dejucos ^[2] ; Mary Anne F,Rivera ^[2] ; John Vincent D J,Muñoz ^[2] ; Miguel S,Obed ^[2] ; Kirstien Paola E,Robas ^[1]

作者单位： School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines. ^[1] Department of Industrial Engineering, Faculty of Engineering, University of Santo Tomas, España Blvd, Manila 1015, Philippines. ^[2]

关键词 Online shopping Random forest classifier Shopping cart abandonment Structural equation modeling

DOI 10.1016/j.heliyon.2022.e11293

PMID 36353161

发布时间 2022-11-11

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2022年8卷11期

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Utilizing SEM-RFC to predict factors affecting online shopping cart abandonment during the COVID-19 pandemic.

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Utilizing SEM-RFC to predict factors affecting online shopping cart abandonment during the COVID-19 pandemic.

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