摘要随着"互联网+医疗"的推广,传统的医患关系正在发生改变,患者在医疗卫生服务领域的主体地位日益凸显.作者基于医疗卫生服务系统中利益共同体和价值共同体的研究假设,引入价值共创理念,探寻医、患、网各方群体的利益诉求,剖析影响医患关系的利益联动机制,探索建立医患价值共创的设计流程及医患信任协作机制,以期在保障各方群体利益得以合理实现的基础上,有效推动医患互动关系的建立以及诸方利益的共赢.

abstractsThanks to the advent of " Internet + medical care" , the conventional doctor-patient relationship is facing changes, mostly the rise of patients′say in healthcare services.This paper is based on a research hypothesis of the community of interests and value community in the healthcare system as well as a theory of value co-production. On such basis, the author explored how to understand the interests of the medical, patient, and network groups, analyzed the interest linkage mechanism affecting the relationship between doctors and patients, and established the design process of creating doctor-patient value and the cooperation mechanism between doctors and patients. Upon a reasonable realization of the interests of all parties, the effective establishment of an interactive relationship between doctors and patients and the mutual benefit of the interests of all parties should be effectively promoted.